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Ipsos Mori

Ipsos MORI is the second largest market research organisation in the United Kingdom, formed by a merger of Ipsos UK and MORI, two of Britain's leading survey companies, in October 2005. Ipsos MORI conduct surveys for a wide range of major organisations as well as other market research agencies.

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  • I
    • December 2015
      Source: Ipsos Mori
      Uploaded by: Knoema
      Accessed On: 08 August, 2016
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      • These are the findings of the Ipsos Perils of Perception Survey. 25,556 interviews were conducted between October 1st – October 16th 2015. • The survey was conducted in 33 countries around the world. The following countries used the Ipsos Online Panel system: Argentina, Australia, Belgium, Brazil, Canada, Chile, China, Colombia, France, Germany, Hungary, India, Israel, Italy, Japan, Mexico, Netherlands, New Zealand, Norway, Peru, Poland, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Great Britain, Turkey and the United States of America. In Ireland a telephone (CATI) methodology was used. In Serbia and Montenegro a face-to-face (CAPI) methodology was used. • Approximately 1000+ individuals were surveyed in Australia, Brazil, Canada, China, France, Germany, Ireland, Italy, Japan, Serbia, Spain, Great Britain Montenegro, the Netherlands, Sweden, Norway and the United States of America. Approximately 500+ individuals were surveyed in the remaining countries. • Where results do not sum to 100, this may be due to computer rounding, multiple responses or the exclusion of don't knows or not stated responses. • Data are weighted to match the profile of the population. • For a full list of sources of actual data, please see -