SuperData Research is the leading market research provider in the video game sector. SuperData collects point-of-sale data from private publishers and developers as well as payment service providers. This backend dataset is used to build models that estimate the performance of every major game across console, PC and mobile. SuperData was founded in 2009 and was acquired by Nielsen in 2018.
Subscription Details
Minimum 6-month subscription. Discounts are provided on annual subscriptions.
Update Granularity
SuperData only provides monthly estimates.
Downloadable Assets
None
Price
Publisher level - $15,000/publisher for a 6 month subscription, with discounts on any publisher after the first.
All Access - $54,000 for a 6 month subscription.
SuperData's panel includes 160 million unique paying digital gamers across console, PC and mobile. Data partnerships include payment providers for both front-facing and back-end services, as well as private game publishers and developers. We also collect engagement data from publishers and developers, including logins, which we use to underpin our monthly active user estimates.
Regional Coverage
SuperData estimates are all available at the worldwide level. Title-level estimates are also available with certain country breakouts, including U.S., Germany, U.K. and France. Market level estimates are available with breakouts for every major country.
History
Payment service provider, publisher and developer data all stretch back to 2009 but have continuously expanded every year since.
Cadence
Our data are updated monthly with a 2.5 week lag.
Themes Covered
Video game sales across console, PC and mobile.
Known Biases
We have limited visibility in China relative to western markets. Our PoS data covers only digital revenue channels, not physical retail sales.
Granularity of Data
Title-level (e.g. Call of Duty), Market level (e.g. total U.S. mobile game revenue) and publisher level (e.g. total Take-Two Interactive digital revenue*)
*SuperData may not cover every source of revenue that the company reports.
Sectors / Companies
Video Game publishers: EA, ATVI, TTWO, UBI, ZNGA, GLUU, MSFT, SNE