UberMedia provides the highest quality mobile data solutions trusted by businesses to creatively solve their persistent challenges. The company’s diverse suite of products process billions of social, demographic, and location signals daily for Fortune 500 companies across retail, automotive, and entertainment to better understand and influence modern consumers with the most accurate business decision science.
UberMedia® collects mobile location data from a variety of sources and aggregates them into location intelligence, audience segment targeting, and media measurement.
Benefits of UberMedia’s Collection Methodology:
• UberMedia removes fraudulent location data sold by app developers to unsuspecting vendors.
• Mobile location data is aggregated to achieve a high level of accuracy without sacrificing scale.
• Data is tested rigorously for quality and anything that doesn’t meet strict standards is removed.
• Mobile location data is contextualized with UberMedia’s proprietary visit determination technology.
Regional Coverage
Global
History
4.5 years of historical data
Cadence
Real time reporting available
Themes Covered
UberMedia’s Vista allows businesses large and small to get a panoramic view of their market. With simple yet powerful tools, businesses can now access accurate location data and insights from the market’s largest supply of high quality location data.
Vista also allows businesses to measure the foot traffic impact of their mobile, television, and out of home advertising using powerful methodology built on top of UberMedia’s proprietary visit identification.