VenPath is a data monetization engine for mobile applications and platforms. We collect high-value data sets such as: background location, Identity Graph (hashed emails paired to device IDs), App Usage (Android utilization metrics by app), and other mobile data. We have been in business since 2015, collecting scaled data sets that have over 4 years of large-scale history for any application.
Subscription Details
Subscription is driven by customer demand – open feed of data, daily reports, etc.
Update Granularity
Second-by-second granularity
Downloadable Assets
None
Price
$20-$50k per month based on data types ingested, geographies included, and cadence of update
VenPath collects data through our proprietary SDK and augment that with server-to-server aggregation of data from trusted sources.
We see over 120MM devices globally every month.
Regional Coverage
Coverage is global
History
4+ years for all data sets, at scale
Cadence
Real Time
Themes Covered
Sales/Revenue
Usage
Phone usage
Carrier/Phone utilization
Ambient Consumer Behavioral data
Known Biases
Geographical variability in bias
Data Type Bias (App Usage is ANDROID ONLY)
Granularity of Data
Individual Activity – to the device level
Sectors / Companies
All sectors/Companies
(see ticker data in platform for accurate, real-time coverage)