An error occurred. Details Hide
You have unsaved pages. Restore Cancel

Earnest

Integrate Data
Subscription Details 
Reach out to Earnest for details.
Update Granularity 
Delivered on a daily cadence with daily granularity.
Calendar Daily, Weekly, Monthly, Yearly and by Fiscal Period
Price 
Two Products: EarnestKPI, EarnestQuery
Reach out to Earnest for pricing
Earnest Research is a data innovation company driven to change the way professionals understand consumer and business behavior. Working with world-class data partners, Earnest Research transforms raw data into a source for business and investment professionals to ask better questions so they can make better decisions. Why Earnest: - Accuracy: Nearly 90% accuracy anticipating 400+ revenue surprises to date.* (*Combined accuracy for high conviction and conviction callouts as of 03/01/2019) - Proprietary Methodologies: Showing consumers' full wallet; including credit, debit and store card activity. - Domain Expertise: Access to Earnest’s team of Data Analysts, each with expertise in a given sector, helping clients translate inflections in the data into real world outcomes. Two Earnest transaction data products currently available on DataMonster - EarnestKPI - Near real-time insight into the performance of consumer companies and concepts, tracking sales, customer acquisition, transactions, average ticket and subscriber growth across hundreds of companies. - EarnestQuery - EarnestQuery gives EarnestKPI clients the ability to supplement top-line trends with deeper analyses. Providing access to more granular data with the tools to easily extract insights by geography, channel, customer and competitive cohorts, clients gain a deeper understanding of company fundamentals such as sources of growth, competitive situations and customer health
Collection Methodology 
Through its data partners, Earnest transforms billions of US credit and debit card transaction records from an anonymized panel of US consumers into insights on thousands of merchants and the consumer economy. Earnest has developed three proprietary data normalization methodologies for near real-time tracking of sales, customer acquisition, transactions, average ticket and subscriber growth across hundreds of companies.
Regional Coverage 
US, Region, State, CBSA, City
History 
Transaction data beginning from 2012-present
Cadence 
Delivered daily
Themes Covered 
Consumer, Retail, E-Commerce, Telecom
Known Biases 
Panel has representation in all of the US with particular regional biases.
Data does not include cash, traditional checks, coupons, or other forms of payment outside of Credit, Debit and BillPay data.
Panel captures consumer activity (minimal B2B/wholesale).
Granularity of Data 
Merchant/Brand/Concept
Calendar Daily, Weekly, Monthly, Yearly
Fiscal Period
Geography (National, Region, State, CBSA, City) 
Channel (In-store, Online, Payment Volume)
Subscription Type (ex: Premium, Standard, TV, Music)
Sectors / Companies 
Sectors: Apparel, Auto, Cable & Satellite, Department, General Merchandise, Grocers, Home, Insurance, Internet, Leisure, Media, Restaurants, Specialty, Travel
EarnestKPI Coverage List: https://go.earnestresearch.com/KPICoverageList 
EarnestQuery Coverage List: https://go.earnestresearch.com/QueryCoverageList

Our Privacy Statement & Cookie Policy

Our website uses cookies to improve your online experience. They were placed on your computer when you launched this website. You can change your personal cookie settings through your internet browser settings.

Privacy Policy